What is a “Turnkey” Website?

Basically, a Turnkey Website is a site that has already been built and can be deployed on a new domain name very quickly. Usually they have all sorts of functions built into them that will allow the owner to simply get on with marketing his/her website without the hassle of building it first!

Ok, well that all sounds fine and dandy, but why dosent everyone simply purchase a Turnkey Website every time they want to set up a new site?

This is because there are pretty big downsides as follows:

1. A “Templated” pre-built design, if you don’t like the selection of designs on offer then you are already off to a bad start.
2. Turnkey Websites are Notoriously difficult to customize, if the customization options you want don’t exist in the administrator control panel (assuming the site has one) then chances are you will have a hard job doing it.

But, there are also some pretty big upsides too as follows:

1. They are normally extremely cheap when compared to a bespoke design and setup
2. They are normally deployed on your domain and hosting within a few days, bespoke setups can take weeks or sometimes even months to deploy.
3. hey are usually pretty simple to operate, Turnkey Websites are built from the perspective that the owner probably is not an expert webmaster.

So with all that said, why should you use one? I have listed a few ideal scenarios below:

• Get a website up very quickly and start marketing it straight away, once you have proved that its worthwhile you can then splash out on a bespoke website design and setup to do exactly what you want it to. You will also have some experience by then and know more or less what you want instead of guessing right off the bad and getting it wrong.

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